Key duties of a Seller’s Representative: 

Property Assessment & Pricing: I will help in determining the fair market value of the property by conducting comparative market analyses (CMA) and advising the seller on an optimal listing price.

Marketing the Property: I will create and implement a marketing plan to attract potential buyers. This includes listing the property on multiple platforms, hosting open houses, arranging showings, and promoting it via digital and traditional marketing channels.

Negotiating Offers: As the seller’s representative I will present offers to the homeowner and advise them on the pros and cons of each. Agents are responsible for negotiating on behalf of the seller to get the best possible deal.

Transaction Coordination:  I will guide the seller through the closing process, ensuring all legal documents and disclosures are in place, coordinating with other parties (like the buyer’s agent, lenders, and attorneys), and ensuring a smooth transaction.

Advisory Role:  As the seller’s representative I will offer insights and recommendations on staging, property improvements, and market conditions that can enhance the property’s appeal and selling price.

My goal as a seller’s representative is to provide expertise and strategic support throughout the entire process, ensuring that the sellers interests are protected, and maximizing the return, on the sale, of their property.